INVESCO QQQ

Creative Direction: Video, Social, Digital, Paid Media

Agency: Buff

2024

 

Invesco QQQ ETF contains some of the world’s most dynamic companies and interesting innovators, such as Google, Apple, Adobe, and Netflix, to name a few. We redesigned these educational videos for end investors to be more confidant and bold, yet informative and intelligent. Keeping the direction simple and super focused, the content is visually represented with a bold use of shapes, type and negative space. Scripts were edited to have a more conversational and casual modern day tone.