INVESCO QQQ
x THE NEW
YORK TIMES
Creative Direction:
Digital, Paid Media, Social
Collaboration with The New York Times Brand Studio
2020
Original podcast series “Innovation Uncovered” by Invesco QQQ x The New York Times brings listeners powerful stories about the art and technologies that are pushing the boundaries of what's possible, in fields as diverse as wine, indoor design, sports and more.
Now more than ever, people have come to understand that the need for progress and innovation is critical to our world. Focusing on how these fields have evolved in light of the coronavirus, the episodes take on a new lens of how people and industries have responded to the times.
The graphic shapes represent the discovery of truths by connecting and building diverse fields, subtly uncovering the innovations within the stories.
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