History Channel magazine
Social cuts
History Channel x Library of Congress magazine for educators
American Pickers key art
History Made Every Day PR kit
Knightfall Logo
THE HISTORY CHANNEL
Design Direction:
Visual Identity, Print, Digital, Video, Social, Event + Experiential, Key Art
Collaboration with Byron Regej, Sean Gallagher
2017 - 2019
The History Channel was in need of a brand refresh that could relate to long time fans of the network, while reaching a wider audience. I worked with the team to refresh and update the brand across all visual touch points: print collateral, digital + social content, video, experiences, and key art.
For the refresh we stripped away the elements often used as “historical” design tricks: drop shadows, torn paper edges, vintage typefaces, and the like. The new imagery and content works harder to tell historical stories in a modern and bold way, while still keeping a nod to the past. The updated design now appeals to a younger audience, without alienating the existing fan base.
Knightfall Campaign Art